Beyond Utility · updated 14 October 2026

About cookies

We use Google Advanced Consent Mode. Google tags load when a page opens and may send limited measurements without cookies while optional storage is denied. Analytics and advertising cookies are enabled only for the purposes you accept. You can use the site without accepting optional cookies, and change your choice through Cookie settings in the footer.

Remembering your choice

The site stores your preference in your browser’s local storage as bu-consent-v1 for up to 180 days. This helps us honour your choices across pages. If storage is blocked or cleared, you may be asked again.

Optional Google Analytics

Google Analytics can receive limited cookieless page-view and enquiry signals. If you allow analytics cookies, it can also use first-party cookies such as _ga and _ga_… to distinguish browser visits and sessions. This site configures Analytics cookie expiry to 180 days; visits may refresh the expiry. We disable personalised advertising and Google Signals in this integration.

Optional advertising measurement

Google Ads can receive limited cookieless conversion signals that may help with conversion modelling. If you allow advertising cookies, it can also use first-party cookies, such as _gcl_aw and other _gcl_… cookies, can remember ad interactions, typically for up to 90 days. Browser restrictions and Google’s settings can affect storage. We do not enable enhanced conversions or personalised advertising.

Changing your mind

Cookie settings lets you reject optional cookies or change individual choices. If you withdraw permission, the page reloads to apply denied cookie storage and removes relevant first-party Google cookies it can access. Google tags may still send limited cookieless signals. This does not delete information already processed by Google or storage belonging to other websites.

Enquiry forms and hosting

Tally provides the embedded forms, and Cloudflare delivers the website. They may use storage needed to deliver their services, maintain security and process your enquiry. These services are separate from the optional Google measurement controlled here. Read Tally’s privacy information and Cloudflare’s privacy information.

For more about personal information and your rights, see our privacy notice or email hey@beyondutility.co.